Is your boyfriend serious about you? The 50 signs that show you're in a committed relationship

Researchers quizzed 2,000 people to reveal the top 50 things which indicate a couple are past the 'seeing each other' phase.
Posting a 'loved-up' photo on Facebook, changing your status to 'in a relationship' and being introduced to wider friendships circles also show couples are the 'real deal.'

See The Full List below:

1. Meeting the parents

2. Exchanging house keys

3. Planning a holiday together

4. Discussing plans for the future

5. Being invited to family gatherings

6. Saying 'I love you'

7. Staying overnight at each other's houses

8. Signing Christmas / Birthday cards together

9. Seeing each other at least every other night

10. Leaving a toothbrush at each other's house

11. You tell each other absolutely everything

12. Letting them take care of you when sick

13. Being introduced to wider friendships circles

14. Discussing how many children you might want in the future

15. Buying a dog or cat together

16. Driving each other's cars

17. Inviting them to a wedding as a date

18. Divulging salary details

19. Letting them know your pin number

20. Discussing holidays

21. Having a drawer at each other's house

22. When you HYPOTHETICALLY talk about IF you lived together

23. Inviting people round as a couple

24. Having clothes and other belongings at each other's houses

25. First name terms with their mum and dad

26. Talking about intimate health issues

27. Farting in front of each other


28. Inviting them out with your friends / family

29. Receiving cards or gifts addressed to both of you

30. When you know what each other's plans are for every single day

31. Showering together

32. Changing Facebook status to 'in a relationship'

33. You know each other's passwords

34. Wearing pyjamas when you get home from work

35. You share secrets about friends with each other

36. Always being the 'plus one' on invites

37. Getting food in your big shop just for them

38. You start watching TV shows they like

39. Phoning each other at work

40. Stop putting make up on to look gloriously fresh before they wake up

41. When they start asking for your opinion on stuff

42. Going out with friends or family without the partner being there

43. Signing off 'love' in a card

44. You start listening to music they like

45. You stop seeing people you know they don't like

46. Putting a photo of the two of you on Facebook

47. Sending good morning / goodnight texts

48. Having a pet name for each other

49. Telling each other how many sexual partners you've had

50. When all their friends add you on Facebook

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Forbes: How Much Does A Celebrity In Your Ad Profit Your Brand? Not Much says A New Study

Brands like to advertise by attaching their products to famous people - celebrities.  The going rate for a 30-second spot this year for the Amerian football event Superbowl is: $4 million. Celebrities can add as much as an extra $1 million to the cost of an ad, depending on the celebrity.

So is that money worth it? According to a new study from Ace Metrix, the answer is, no. The research firm looked at 30,000 ads, 1,200 of which featured celebrities, and found that on average, celebrity ads underperform ads that don’t feature celebrities.

According to Peter Daboll, CEO of Ace Metrix:

Advertisers continue to invest heartily in celebrities as spokespersons or endorsers and more recently as ‘brand ambassadors’ hoping to reap financial and brand lift rewards by leveraging the popularity and social status of the public icon. But often advertisers ignore the risks such as the fleeting or narrow appeal of a particular celebrity.

Not all celebrities are worthless, according to the study, some actually do help sell. Ellen DeGeneres was considered 60% more effective than the average celebrity. The daytime talk show host shills for Cover Girl and JC Penney. The study showed that while Jay-Z can sell music, he’s not so good at selling phones. His ads performed 50% below the celebrity average. His Magna Carta ad for Samsung was ranked as one of the least effective ads in the study.

source: Forbes

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